Month: December 2024

Agency Journey Episode 52 (Y18M7)

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What a year it’s been. Last December, I was still very much in the weeds of Barrel’s day-to-day, fretting about our various client accounts, the agency’s positioning, and how we were going to ramp up our sales and marketing efforts. Mid-year, Barrel’s new CEO Lucas Ballasy took the helm and he’s been fully in control of the agency that Sei-Wook and I founded 18.5 years ago. Lucas has been doing a wonderful job (more on […]

Translating QB Metrics to Agency CEO Performance

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At Barrel Holdings, we’ve been spending time building out a CEO Scorecard to help evaluate and develop our agency leaders. Our scorecard hits on predictable qualities like communication, holding the team accountable to results, and financial savvy. As we refine the scorecard, I’ve found it helpful to look in other areas for inspiration. Professional football, with its high stakes environment and advanced performance measurement, is fertile ground to mine for inspiration. In the NFL, teams […]